Why Play?
WHY PLAY?
Freedom and spontaneity are accepted as our natural state. In this state we can allow our imagination and creativity to flourish. Our interest is in the potential of play to spark those moments of inspired co-creation that lead to wise and sustained action. How can play add to all those wonderful tools and resources we already have.
Successful organisations like Apple and Google have implemented Play in their way of working, which makes them more creative and flexible than most of their competitors. The wisdom of the mind, body and heart are all activated by play. Playfulness is a crucial attitude needed, maybe even the key for us to create change.
Freedom and spontaneity are accepted as our natural state. In this state we can allow our imagination and creativity to flourish. Our interest is in the potential of play to spark those moments of inspired co-creation that lead to wise and sustained action. How can play add to all those wonderful tools and resources we already have.
Successful organisations like Apple and Google have implemented Play in their way of working, which makes them more creative and flexible than most of their competitors. The wisdom of the mind, body and heart are all activated by play. Playfulness is a crucial attitude needed, maybe even the key for us to create change.
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